Rebrand and Advertising
Kathy Wooler Speech Pathology had been operating in Rockhampton for over 30 years when they approached Joyful Communications for help in modernising their brand and online presence.
We worked with Kathy and the team to update the speech pathology practice’s brand, keeping several key elements intact while also providing a fresh look and feel. This branding then naturally spilled over into regular advertising, along with a website update and associated social media changes to position Kathy as a local expert.
RACHEL App Copywriting
As a long-time Rockhampton local, this project was both fun and challenging for Joyful Communications. We were contracted to edit and rewrite historical content for an app, developed by Rockhampton Regional Promotions to drive tourism around Central Queensland’s historical sites.
With hundreds of pages of dry historical information to distil down to fun, bite-sized facts and FAQ’s, the project was delivered on time and in budget. Sarah-Joy now considers herself somewhat of an expert in Rockhampton’s history, and frequently annoys friends and family with random ‘Did You Know’ moments around town.